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SEARCH ENGINE OPTIMIZATION

BE FOUND ONLINE

A BEAUTIFUL WEBSITE NEEDS GREAT SEO

THE NECESSITY OF SEO

Step 1: Build a Great Website. Step 2: Be Found Online.

Over 90% of searchers do not go beyond page 1 of search results

Being found in online searches is critical for every business to attract new leads and eventually win new clients. Google handles about 100 billion searches every month or 2.3 million searches every second. Online search has become an integral part of everyone’s daily life as a consumer or business person looking for information and comparing products or services. Not showing up on search engines can seriously limit the ability for most businesses to grow and find new prospects. On top, over 90% of searchers are not going beyond page 1 of the search result pages and about 50% not going beyond the first 3 positions of page 1. It’s why an SEO company is a must when it comes to launching your business forward.

A calculated Search Engine Optimization campaign can bring you to top search positions and can help you to maintain these positions. However, Search Engine Optimization is a complex and potentially long process that involves many facets of a company’s online presence, like mobile responsive website, always fresh and up-to date website content, frequent publication of blogs, articles and press releasessocial media sharing and building external links coming to your website. SEO services like these take time, so it doesn’t hurt to dedicate the work to an experienced SEO company.

Over the years, Google and other search engines have invested billions of dollars to enhance the user experience ensuring that people find relevant information during their searches. You can’t afford to get SEO marketing wrong as it can quickly have an exponentially negative impact on your business. If an SEO company promises your business first page Google rankings in a few weeks, our advice is to run away – fast. With Google updating their search algorithm roughly 500-600 times per year, agencies can’t outsmart or ‘beat’ the algorithm. If Google suspects you’re trying to ‘cheat’ the system, your punishment could be digital death – like Al Capone, they will make you disappear.

Our SEO company experts at WSI have successfully managed over 200,000 SEO campaigns to support our clients’ businesses. We create compelling content and uniquely refined strategies that can help your organization achieve high visibility online. Our SEO services are flexible to accommodate search algorithms, so as times change, our methods improve and your business reaps the benefits.

WSI’s approach to search engine optimization is simple: adapt to the current digital environment. Major search engines, like Google, have time and time again transformed the playing field in order to improve the user experience. And if your business wants to stay competitive, you just have no choice but to learn the rules and continue to enhance your strategies. Adopting an adaptive mindset and deploying innovative SEO strategies are the only way you stand a chance as dominating the coveted top spot on any search engine results page. WSI’s SEO marketing methodology involves accuracy, timeliness, and a stead ear-to-the ground principle to ensure we employ only the best and latest industry practices and proven formula. Understand the components of the key SEO services and find out why businesses choose our SEO company.

Our campaigns combine the following components:

Keyword Research

We delve into your marketplace & pinpoint the keywords your high-value customers use in search queries. This ensures your content attracts qualified visitors & builds high traffic levels.

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Comprehensive Competitive Analysis

Using the latest data analysis tools to analyze your competitors’ campaigns, we learn the value of their SEO work to build a strategy that competes. We’ll show you which strategies work & which don’t.

Website Optimization

We ensure that web crawlers pick out high value content with ease. We’ll rebuild the site using an intuitive design operating flawlessly on mobile, guaranteeing the site is correctly indexed on Google, Bing & Yahoo.

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Building Domain Authority

A high strength domain can help keep your site at the top of search rankings over the long-term. We build a strategy that links high value web sources back to your site to build robust domain authority for your business.

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Content Strategy

Compelling content is the cornerstone to successful SEO campaigns. Our content creation team has many years of experience & will craft high quality blogs, articles & press releases that can help your business become a thought leader in the industry.

Social Media

An ever-more relevant element of SEO campaigns. We build the reputation of your brand by driving content across various social media platforms. This helps create signals search engines use to rank organizations for their website and content quality.

Measurement & Analysis

We keep a close eye on all campaign data in real-time. As the top Internet marketing company, we notice the trends & modify your campaigns based on latest reports. It’s how we ensure your business is always moving forward & reaching out to new prospects across your marketplace!

Keyword Research

We delve into your marketplace and pinpoint the keywords your high-value customers use within search queries. This ensures your content attracts qualified visitors and builds high traffic levels.

g

Comprehensive Competitive Analysis

We use the latest data analysis tools to analyze your competitors’ campaigns. We learn the value of their SEO work to build a strategy that can compete. We’ll show you which strategies work and which don’t.

Website Optimization

We’ll ensure that web crawlers can pick out high value content with ease. We’ll rebuild the website using an intuitive design that operates flawlessly on mobile guaranteeing the website is correctly indexed on Google, Bing & Yahoo.

&

Building Domain Authority

A high strength domain can help keep your website at the top of the search rankings over the long-term. We’ll build a strategy that links high value web sources back to your website to help build robust domain authority for your business.

l

Content Strategy

Compelling content is the cornerstone to successful SEO campaigns. Our content creation team has many years of experience & will craft high quality blogs, articles & press releases that can help your business become a thought leader in the industry.

Social Media

An ever-more relevant element of SEO campaigns. We build the reputation of your brand by driving content across various social media platforms. This helps create signals search engines use to rank organizations for their website and content quality.

Measurement & Analysis

We keep a close eye on all campaign data in real-time. As the top Internet marketing company, we notice the trends & modify your campaigns based on latest reports. It’s how we ensure your business is always moving forward & reaching out to new prospects across your marketplace!

Should I Choose a Local or Nationwide Campaign?

The answer depends on where your customers are coming from.

Local Search Engine Optimization Service

Local SEO is an effective way to promote a business’ products and services to local customers at the exact time they’re looking for them. This comprises of different strategies to get your website ranking on search engines like Google and Bing.  Our local SEO services are comprised of very targeted online marketing approaches that allow businesses to be found on search engines and other digital marketing platforms so potential customers can find your products or services.

Key Elements of Local Search Optimization

Website ‘localization’

‘Localizing’ your website means including your city, county or region name naturally throughout your site. For businesses with several locations, this could involve creating separate pages for individual locations and other local content strategies, like getting involved with local/community events and featuring articles/information about them on the site.

Citation Building

Ensure your site features on citation sites and online business directories. Not only will this help customers find your business, but featuring your company’s name, address and phone number on citation sites and extra information on business directories will help improve your search rankings.

Claiming your Google My Business listing

Claiming your Google My Business page is a important step towards helping your business display on important Google services, such as Local Search, Maps and Google+ pages. Google My Business and Bing Places for Business should always be the first online directory you take ownership of.

Managing reviews and ratings

Genuine, honest reviews are critical both for showcasing the quality of your service and for sending signals to search engines that your site and service are trusted and useful. The amount of reviews you receive, the overall quality of the reviews and the authority of the review sites themselves are all important factors for local search rankings.

Getting quality backlinks

Naturally obtained backlinks from well-regarded websites helps search engines recognize your site as a trusted source of information. Links from local newspapers, bloggers and business associations, as well as citations, can all help improve your search visibility. Our SEO company creates links to tell search engines that you matter.

National SEO Services

National search engine optimization is a marketing practice that revolves around your website and the SEO marketing methods rely on the relevancy of the content. It involves the process of optimizing your website using various keywords. The competition for traffic with national SEO is extremely high as traffic is coming from so many different places in the world. National campaigns may or may not have the addition of a geographical component.

Key Elements of National Search Optimization

Research for Primary and Secondary Keyword Phrases

Content is King

Social Media Signals

Getting quality Backlinks

PRICING

LOCAL SEO PACKAGES

Local SEO Setup Pricing (One-Time)

Local SEO Monthly Service Pricing

Local SEO Monthly Service Pricing

PRICING

National SEO PACKAGES

National SEO Setup Pricing (One-Time)

National SEO Monthly Service Pricing

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