— DIGITAL MARKETING AGENCY
A full service AI-enabled digital marketing agency
Small enough for personalized attention, big enough for outstanding results.
— A FEW CLIENTS
Who we work with
— WHO WE ARE
WSI Next Gen Marketing
WSI Next Gen Marketing is a Napa based and locally owned internet marketing agency belonging to the WSI network, one of the largest network of digital marketing agencies worldwide. WSI stands for “We Simplify the Internet” and our mission is exactly that – to simplify the complexity of the Internet for businesses and create digital marketing strategies that best support the business’ goals. We assist businesses by establishing, managing and utilizing their online presence best to attract and convert online visitors to leads.
“Our unwavering passion at WSI Next Gen Marketing is to see businesses flourish. It’s what drives us to craft innovative digital strategies and deliver measurable results that help our clients not only grow, but truly thrive in their markets.”
– Andreas, Co-Owner
— NEXT GEN
Experience Matters
PROJECTS
STAR RATINGS
Clients served
WEB AWARDS
Our marketing agency was founded in 2014, and since then we’ve proudly served over 200 clients across a diverse range of industries—spanning local Napa Valley businesses to national and international companies.
— YOUR MARKETING EXPERTS
Meet our Team
Andreas
Chief Marketing Strategist & Co-Owner
Marketing & advertising strategy, SEO & analytics specialist, customer advocate
MEET ANDREAS
Andreas is passionate for Internet driven innovations and has held senior management positions in the Internet and media industries for the last 20 years. He is deeply experienced in sales/marketing, project management and business operations. As general manager at Microsoft and Siemens he managed multi $100M global businesses, executed several acquisitions and drove innovative solutions in the field of VoIP or IPTV to global market leadership.
Georgia
Creative Director & Co-Owner
Creative project & client lead, website designer, operations director
MEET GEORGIA
Georgia is bringing business operational experience as well as a deep passion for design to the digital marketing space – assisting local business to reach their full marketing potential. Georgia brings more than 12 years of audit, accounting, business process and sales/project management experience working for NASA, several high-tech start-ups and multinational corporations like Price Waterhouse Cooper, CSR (Cambridge Silicon Radio) and Trinchero Family Estates. Georgia has excelled very quickly to master digital marketing skills ranging the spectrum from design to development related to websites and digital advertising.
Maria
Senior Digital Marketer
Social media marketer, social ad manager, web designer, creative manager
MEET MARIA
Maria is a graduate of the University of Illinois at Urbana-Champaign, having studied advertising, anthropology, and French. One of the first additions to our team, she brings with her all the knowledge from her studies, as well as experiences from working at a digital marketing agency in Athens, Greece as a project management intern, focusing on tourism business. Maria currently works in web design and development and digital advertising.
She enjoys traveling, wine tasting with her Shiba-Inu, and the occasional sci-fi/fantasy show binge.
Melissa
Operations Manager
Project management, accounting, Google Ad & SEO manager
MEET MELISSA
Melissa’s role in WSI is essential as our lead project manager. She graduated with an Associate in Science for Baking and Pastry (making her an MVP in the office!). Melissa started at a local bakery, working her way up to manager, learning the ins and outs of the business. She then spent time working at an art gallery in Napa and eventually moved on to working as a reservationist for Balloons Above the Valley. Melissa was promoted to General Manager, further learning the workings of a Napa Valley hospitality business.
Today, Melissa manages projects and client communications. She still takes time to bake and share her incredible treats with our team!
Chris
Digital Marketing Expert
Website, social media and graphic design, advertising
MEET CHRIS
Chris was born in the United States but grew up with her family in North Brazil, Amazonas. From a young age, she has been passionate about art, music, literature, and all things related to creativity. She has earned her degree in Business Marketing at Hult International Business School in Boston, as well as an Entrepreneurship minor. Now as a young adult, her passions for art and creativity only grow stronger and are manifested through illustrations, design, photography and videography. At WSI, Chris designs and develops websites, and drives our graphic design, photography, and branding services.
— WEB DESIGN AWARDS
Our Award-Winning Websites
2024 WMA WebAwards
– Best Beverage Website Award for Rutherford Ranch
– Best in Industry Award
– Outstanding Website Award
– Outstanding Website Award
2023 WMA WebAwards
– Best in Industry Award
2021 WMA WebAwards
2020 WMA WebAwards
– Best in Industry Award
– Outstanding Website Award for Grgich Hills Estate
2019 WMA WebAwards
– Outstanding Website Award
– Best Mobile Website
2018 WMA WebAwards
– Best in Industry Award
– Standard of Excellence Award
2017 WMA WebAwards
– Standard of Excellence Award
2016 WMA WebAwards
– Standard of Excellence Award
— HEAR FROM OTHERS
Client Testimonials
~ CONTINUE EXPLORING
Our Blog
A Guide: Digital Marketing to GenZ for Internet Marketing Agencies
Traditional marketing tricks become obsolete when it comes to marketing to GenZ. But why is this so? And what can your internet marketing agency do to connect to this bold generation of consumers? Keep reading to find out. Understanding GenZ The best marketing...
Branding Strategies
Every company knows that products and services are not the only factors influencing a loyal customer base. To keep your clients satisfied, you must also create a positive brand. Branding, if done right, can serve as a marketing tool that will not only influence...
Successful Social Media Marketing along the Sales Funnel – Building Brand Awareness & Trust Plus Tailored Ads
A sales funnel mirrors the path your prospects take to become a customer. All leads begin at the top of the funnel. They move down the funnel as they learn more about your business and its offerings. There could be hundreds of touchpoints and interactions that take...
Impact of SEO on Buying Cycle
Search engine optimization is important for the success of any business online. At a fundamental level, good SEO optimizes your online visibility. It makes your website more visible, which translates to more traffic and more opportunities to convert prospects into...
19 Years Young, Powering 43% Of All Websites – The Success of WordPress
Nearly half the web is built on WordPress. That’s an incredible feat. More bloggers, small-sized firms, and Fortune 500 companies use the WordPress platform as their content management system of choice than all remaining options combined. All thanks to its powerful...
What is Mobile SEO?
The future is mobile. And the future is now. Smartphones have become the center of modern life. For this reason, mobile affects anyone who is selling something, whether you own a small business or run a global firm. Over 40% of transactions today happen on mobile....
Conversion Rate Optimization Strategies
Conversion rate optimization (CRO) enables you to extract more value from the website visitors you already have. A good CRO strategy is the key to increasing leads and converting visitors to paying customers. What’s the point of high web traffic if none of those...
Back to Basics: Conversion Rate Optimization
Conversion rate optimization (CRO) is important for any business online. It’s the practice of optimizing your website to convert website visitors into qualified leads. In digital marketing, driving traffic to your website is only part of the marketing equation. You...
Digital Advertising Tactics Along the Sales Funnel
Most consumers visiting your website aren’t ready to engage – let alone become paying customers. The stages in your sales funnel represent opportunities to reach out to and nurture your leads. Successful ad campaigns depend on solidly built sales funnel stages. This...
An SEO Specialist’s On-Page SEO Checklist
What’s the best place to hide a dead body? Page 2 of Google results. While this is an old joke, it remains relevant in today’s world, where 85 % of desktop and 57 % of mobile searches are run through Google. Finding success in this market calls for a strong knowledge...