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Workmix Co-working Lounge

Website | Advertising | SEO | Business Process Integration

The Client

Workmix Café Lounge is the first co-working space to come to Napa, California.  Target audience is local freelancers, small wineries, small businesses and visitors staying connected to their office. Workmix is differentiated from your average café in many aspects such as the level of professional atmosphere mixed with art, events and, of course, wine.  Access to Workmix is fee-based whether you are an hourly visitor in the lounge or conducting a private meeting in the multiple suites available.  Workmix also offers monthly and annual memberships which include specific hours that may be used for booking suites and various discounts on events, bookings, etc.

The Challenge

Based on the Workmix, access-fee based model, the website needed to accommodate the many variables of booking rooms & even numerous dedicated desk by the hour, and also offer cheese and charcuterie platters. Additionally, Workmix needed to manage membership by offering a special member directory, member-only event access and targeted emails (base CRM).  Further, since Workmix was a new business, the solutions need to be flexible and agile to grow with the business.

Our Solution

A website was build with a fully integrated, e-commerce-backed booking engine along with a full membership management system.  The complex booking calendar function along with an e-commerce solution gave the flexibility required for business growth.  Further, the website included a membership platform with recurring fee transactions, member-only events, member directory, email campaign, etc.  All these features are fully integrated into this complex website so visitors can become a member, book a room, RSVP to an event and order a wine tasting.

The Homepage

A main slider on the homepage shows visitors different areas of the space. The rest of the homepage includes more information, links, testimonials and images of the business allowing users to learn more.

Inner Pages

Inner pages include the dedicated desk page and suite pages. Both include useful information for users as well as an integrated booking system allowing guests and members to book online. Membership pages inform users of perks and display a member directory, allowing members to interact and network.

Responsive Web Design

Ideal for Mobile Bookings

Responsive Web Design

Ideal for mobile bookings

Spreading the Word: Advertising Campaigns