REAL ESTATE MARKETING
WE GET IT. AND WE KNOW HOW TO HELP.
Addressing your Challenges
Brand Development
Branding yourself as a trustworthy agent within the community.
Connecting with your Target Audience
How to get in touch with your target clients.
Being Found
Search engine optimization and exactly how to climb Google’s ranks.
Brand Development
Connecting and building trust within the community is essential when trying to transact real estate. Whether your client is an individual, a family or anyone else they want to trust that your company is reliable and dependable. A consistent and recognizable brand communicates exactly what your business stands for as well as what you have to offer.
A strong reputation within your community will allow for more clients and connections. Since there are so many real estate agents in the Napa Valley, it is important that clients find you and trust you.
Connecting with your Target Audience
The dynamics of your real estate agency depends on who are your ideal clients. In order to operate efficiently you have to reach an audience that is the best match, and really connect with them. Regardless of who your targeted audience is, it is important to reach out to them to build a system of trust and reliability.
WSI has access to the right kind of information and data about the real estate industry. It is effortless to see what is working in real estate marketing and what is not.
Being Found Online
It is no secret that buyers and sellers start their research on the internet. But with so many choices and directions, especially in the Napa Valley, how will they find your specific website? Well WSI knows how to fill your website with descriptive keywords and phrases that match your targeted audience.
WSI designs a unique and original website that is optimized with content describing what your company does, what you offer and how to reach you. This with a boost from social media platforms and blogs help potential clients find your website.
Great team!
We recently worked with Andreas and Georgia at WSI to rebuild our website. We were used to the plug and play sort of websites without much personality. I was shocked to see how many layers there are to building a site from scratch. Andreas and Georgia were great with us, they helped draw ideas out, had their team make changes and improvements during the process, and keeping us informed with the status.
We have kept Andreas and Georgia on to help us with updates and utilize their social media tools to keep us current and relevant. Cannot say enough good things about this team of people!
And this is how we solve it…
Website Designed for your Client
High end, fast loading and easy to understand websites designed for your audience.
Social Media Presence
Blogs, social media, search, videos and contextual advertising can be confusing. And WSI knows how to help.
Search Engine Optimization
Clients already trust search engines, it is time for them to trust you.
DON’T SETTLE WHEN IT COMES TO YOUR WEBSITE
Show the world why they can trust your real estate agency
The most important part about community outreach is a company’s website. Every real estate agency is different so every website we build has a custom design including customized integrations to align with your business processes and future goals. We do not offer a one size fits all template and push agencies to fit into the box. Rather we sit together to understand what makes your agency unique and how we can build an elegant solution to fit your agency’s needs while giving your target audience a seamless website experience.
Website Design for your Client
Whether your target client is an average American family or multi-million dollar celebrities, your website must be designed for them. Today’s consumers want instant gratification and ask the question, “What is in it for me?” With WSI we know exactly how to give potential clients that value with sleek and easy to navigate web pages.
Buying or selling a house can already be a stressful time for families and individuals in any community. So it is imperative that your website is elegant, easy to navigate through and realistic with your images. Easy information, easy direction and easy navigation illustrate to customers you know what you’re doing.
Social Media Presence
With help from us, we can ensure that your real estate agency makes a name for yourselves in the world of social media. Photos are becoming the new “universal language”. The fastest growing social media networks are Facebook, Tumblr and Instagram, which are all very heavily image based.
When it comes to selling or buying a home, clients want to trust that your real estate agency gets the job done. And since the customer journey is 80% online, the content that is found on your website, blogs and social media platforms are key factors for business success. This means everything on your website and media platforms count. Whether it is time spent on social media platforms, blogs or viewing your website, everything is important.
Search Engine Optimization
When house hunting or selling, 90% of buyers/ sellers use the Internet. Buyers and sellers trust search engines (e.g. Google) to help them through the sometimes stressful search for real estate agencies. WSI helps your website get to the top positions on Google’s rankings with the strategic use of keywords and phrases. Search engine optimization (SEO) can be complex and that is why WSI is here to assist you.
Videos can also be used to add a sort of extra flare for your real estate property. Buyers love videos and so do search engines. There is no better way to convey emotion than through a video, and since buying and selling real estate can be an emotional journey, they’re the perfect fit. Video tours highlight what is unique about a listings neighborhoods, architecture and landscape.
