Why focusing on long-tail keywords is so important

Why focusing on long-tail keywords is so important

Long-tail keywords? What’s that? Keywords are defined as combinations of words used in conjunction with digital marketing search engines intended to match your content and products with the terms prospective consumers may be searching. High-quality, relevant keyword...
5 Tips to Creating a Strong SEO Strategy

5 Tips to Creating a Strong SEO Strategy

5 Tips for Creating a Strong SEO Strategy If you’ve zigged and zagged in the dot com world for long enough, you’ve likely heard of Search Engine Optimization. Maybe you’re the company’s marketing buff and you’ve just been tasked with understanding how to turn your...
All’s Fair in Love and SEO

All’s Fair in Love and SEO

All’s Fair in Love and SEO If you know anything about SEO, then you know it’s more of a battleground than a neutral zone. Businesses compete tooth and nail to reach position number one on search engine result pages. They use tactics driven by data as well as simple...

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